While the South African government is trying by all means to curb the elusive statistical nightmare of alcohol abuse in the country, Japanese government is doing quite the opposite of that.
Japan has shocked the world after calling on young people to drink more alcohol to increase tax revenues.
Since the call for people between the ages of 20 and 39 to buy more booze, the social media fraternity has also weighed in on the call.
According to media publications, the government has also launched a nationwide competition encouraging people to drink intoxicating drinks.
Known as the Sake Viva! the campaign, it run by the National Tax Agency (NTA), and has called on the consumers to come up with “business plans” that will help restore the popularity of alcoholic drinks, which have fallen out of favour because of lifestyle changes among young people.
“The domestic alcoholic beverage market is shrinking due to demographic changes such as the declining birthrate and ageing population, and lifestyle changes due to the impact of Covid-19,” said the website.
Martine D’Hondt said:
“Good behaviour should not be changed in favour of commercial gain!!!! Many many problems are alcohol-related for Japanese youth!”
“Japanese youth are not abstaining from alcohol for health reasons. They are refraining from drinking because of their low income.”
Shakeel Shah has a different view:
“That’s brutal and selfish! Being an alcoholic at a young age would impact their career progression.”
Among other contributing factors to alcohol decline was the resurgence of the ravaging Covid-19 pandemic where residents ate and drank out much less than usual.
Main Image: Mirror UK